Earth Hour is not just for one hour; the point is also to carry on sustainable activities beyond the hour. That means making a commitment to a continual change throughout the year that reduces your impact on the environment. Here are ten steps your business can take on the journey towards stewardship and sustainable transformation:
In the World Economic Forum’s Global Risks Report, water scarcity, climate change, biodiversity loss and ecosystem collapse are among the most pressing environmental risks facing all sectors. A good place to start your sustainability journey is to using tools like the Natural Capital Protocol to assess environmental risks and dependencies and improve value chain management, or the enhanced WWF Water Risk Filter that enables companies and investors to assess and respond to water risk.
Creating milestones and using standards will help demonstrate progress. A plethora of sustainability standards for commodities like timber, soy and palm oil enable companies to track progress on resource stewardship. This also ensures security of supply and attracts investment. WWF can help you to identify the standard that is right for you.
This can improve efficiency and sustainability. Collaborating with others and participating in sectoral or cross-sectoral platforms such as the Sustainable Apparel Coalition and the CEO Water Mandate have become common practice.
4. Embrace radical transparency
Transparency is key to achieve transformation at scale. Disclosing your company’s sustainability performance can create incentives for other companies in your sector to follow suit and support cross-sector collaboration for sustainability. There is also a lot of value in companies sharing the lessons learned through their sustainability journeys with peers and other stakeholders.
A clear company purpose that drives business and sustainability can help customers to make informed choices and live more sustainably. Food, energy and water are critical resource challenges for any company, and offering sustainable products to customers has become standard practice for many. Plastic pollution is now receiving the attention it deserves, focusing attention on circular and regenerative business models.
Looking across the landscapes where you source materials and energy, and investing in nature with others, can deliver transformative change. Reversing environmental decline often requires a landscape approach that looks beyond company and sector boundaries and addresses conservation and development.
Reaching and influencing decision-makers and billions of consumers are key in driving more sustainable behaviour and addressing systemic challenges. But no organisation can meet this challenge alone. Get involved by joining Business for Nature, a new global coalition uniting the business voice for a nature. Having the courage to be a pioneer and using your authority and credibility can inspire others to advance social justice and sustainability.
8. Innovate for sustainability and deliver on the SDGs
Putting sustainability at the heart of innovation and using the SDGs to shape outcomes offer the best return on investment. The Sustainable Development Goals (SDGs) and the Paris Climate Agreement provide a universal agenda for change with significant business opportunity. The SDGs could create 380 million jobs and unlock $12 trillion – but only through partnership.
Using new technology can support innovation and help meet milestones. New technology is helping leading companies to innovate and revolutionise supply chains. The Pacific Islands’ tuna industry, for example, is using blockchain to help stamp out illegal fishing and human rights abuse.
If you’re still not sure where to start please get in touch. The time to act is now. Whether you’re at the beginning of your sustainability journey or a business leader ready to spearhead innovation, accelerate sustainability and restore nature, we are ready to collaborate.
Take the first step – contact WWF Global Partnerships